Friday, March 18, 2011

Own a Small Business? Open a Store on Facebook!

Do you own a small business? Are you starting one up or working from home? If you are, you might want to stick around and read this post.

EBay and Amazon have positioned themselves as the top e-commerce stores in the world. They have allowed users to sell their items, new or used, without needing a dedicated business website. They will charge the sellers a pre-established fee or percentage of every sale. However, since more people log into Facebook than both EBay and Amazon combined, why not also sell your products there?

Facebook has a great choice of E-commerce Apps that allow you to setup your store and be ready for business in no time!
  • Sell from your Facebook page
  • Showcase your products
  • Offer discounts
  • Adjust shipping rates
  • Redirect users to your business website
A great example is Payvment E-Commerce StorefrontThis app allows you to add a “Shop Now” tab on your Facebook page and sell your products within Facebook’s new mall.
  • Choose if you want the world seeing your products or limit it to followers who “Like” your page
  • Handle your entire e-commerce operations through Facebook
  • Customers do not have to leave Facebook in order to browse your products
  • Customers are able to purchase, checkout and pay all from the comfort of their Facebook accounts
As a Manager, you'll be able to update inventory, images, prices, quantities, offer discounts, customize shipping charges and even offer secure payment options with Credit Cards and PayPal. Add Payvment’s instant payment notification to help keep you on top of orders as they're made.Want to hear the best part? It’s Free!

I am a firm believer in the impact social networks have on businesses and products. Give your business a chance to flourish, while establishing a trusting relationship with your customers. Don’t forget to encourage them to share your products or mention your name within their social networks! Offer them incentives, such as a discounts or special promotions for liking and sharing your page. Think of the possibilities!


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